Paid media & audience growth # Advanced Advertising The right audience. A connected campaign. Bring Google Ads, Google Shopping, Facebook and Instagram ads, social media marketing and creator partnerships into a strategy built around your business. [Let’s talk](https://martexy.com/contact-us/)[Explore services](https://martexy.com/advanced-ppc-management/#hub-services)  Audience · Creative · Performance Find your focus ## Media that works together. Start with your audience, offer and goals—not a list of platforms. We connect campaign planning, creative, targeting and ongoing optimization, so each channel has a clear role in your marketing. [ 01 · Specialist service ### Google Ads Management Connect search intent with relevant ad copy, a considered campaign structure and ongoing Google Ads management. Explore this service](https://martexy.com/google-ads-management/) [ 02 · Specialist service ### Google Shopping Ads Help shoppers discover your products with a carefully maintained feed, Merchant Center setup and Shopping campaigns. Explore this service](https://martexy.com/google-shopping-ads/) [ 03 · Specialist service ### Facebook & Instagram Ads Bring audience research, creative development, testing and reporting together across Facebook and Instagram. Explore this service](https://martexy.com/facebook-instagram/) [ 04 · Specialist service ### Social Media Marketing Build a consistent social presence with platform-specific content, community engagement and paid activity. Explore this service](https://martexy.com/social-media-marketing/) [ 05 · Specialist service ### Influencer Marketing Find relevant creators and plan partnerships around your brand, audience, content and campaign objectives. Explore this service](https://martexy.com/influencer-marketing/) [ 06 · Specialist service ### Account Based Marketing Align marketing and sales around priority accounts, relevant content and your B2B buying journey. Explore this service](https://martexy.com/abm-b2b-marketing/) Campaign options ## Choose the format. Keep the goal in focus. Different messages need different placements. We help you choose the right mix, with availability, targeting and budget reviewed for your business. ### Search ads Reach people searching for relevant products or services, with keywords and messaging aligned to intent. ### Display advertising Use visual creative and considered placements to introduce your brand to relevant audiences. ### Remarketing Reconnect with interested visitors using appropriate consent, audience eligibility and privacy controls. ### Shopping ads Connect product information, feeds and campaign planning with shoppers comparing what to buy. ### Demand Gen & Gmail Discuss visual campaign opportunities, including Gmail placements, within eligible Demand Gen campaigns. ### Local Services Ads Assess whether your business category and location are eligible before planning local lead-generation activity. ### Paid social Choose platforms and formats around your audience and offer, with creative suited to each channel. ### Video advertising Plan video messages, audiences, budget and placements around your campaign goals. Platform availability and eligibility vary. Current guidance: [Google: Demand Gen campaigns](https://support.google.com/google-ads/answer/13695777?hl=en) · [Google: Local Services Ads eligibility](https://support.google.com/localservices/answer/6224841?hl=en). How we work ## A clear plan. An ongoing partnership. Clear priorities, an agreed scope and useful communication. Here’s how we turn your brief into a practical plan. - 01 ### Understand & plan Review your audience, current activity and business goals. Agree the channels, budget and measures that matter. - 02 ### Create & launch Connect campaign structure, creative and landing experiences. Confirm measurement and the appropriate privacy controls. - 03 ### Learn & improve Review conversion performance and attribution, test ideas and share practical recommendations for your next move. ### What we focus on together - Campaign & audience planning - Creative and landing-page alignment - Conversion-focused reporting - Ongoing testing & optimization Useful details for your brief Your audience, product or service, priority markets, current campaigns and planned advertising budget. [Discuss your priorities](https://martexy.com/contact-us/) Connected expertise ## Explore the bigger picture. [**Conversion Rate Science** Turn more attention into meaningful action.](https://martexy.com/conversion-rate-science/)[**Tailored Consulting** A clearer direction. A more confident team.](https://martexy.com/tailored-consulting/) [View all services](https://martexy.com/services/) ## Contact details 71-75 Shelton Street, Covent Garden, London, United Kingdom, WC2H 9JQ. [Email Martexy](mailto:info@martexy.com) --- [View the original page](https://martexy.com/advanced-ppc-management/) · [All website pages](https://martexy.com/sitemap/)